By “permission" we mean express and provable permission given to you. A permission to dispatch commercial emails may be through:
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Submission of email address as portion of downloading anything from your website or ordering a product or service from you.
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Subscribe to an email newsletter by filling a form on your website.l address as part of downloading anything from your website or ordering a product or service from you.
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Someone has offered you with the email address as part of participation in any contest, event or survey conducted by you and you have informed him/her that you would be sending them marketing emails.
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Any instance where a person finishing a form has checked an opt-in checkbox indicating their willingness to be contacted by you through email, provided the checkbox is unchecked by default and you have notified such person that the nature of the emails will be commercial.
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Any business card handed by an individual who has expressed his/her willingness to get emails of a commercial nature. Willingness to get emails of a commercial nature will be assumed where the business card was dropped in your booth at a tradeshow.
The rule of thumb is “Do not use Covered Services to send emails or messages to email addresses to which you do not have to express consent to send emails on the subject of the email." We insist on 100% compliance with the above rule.
When we say 100%, we do not add those instances where the recipient of an email has marked it as Spam although you have to express provable consent to send emails to that email address. It should be borne in mind that consent once permitted is deemed to have been revoked if the recipient of a mail has opted out of getting emails from you.
In particular, you shall strictly comply with the following rules, which makes clear the Rule of Thumb mentioned above:
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You should have explicit approval to contact the recipient on the subject of your email. You shall keep sufficient proof of the fact that you have received permission from all recipients of emails sent by you through Covered Services.
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You shall not import or send emails to email addresses that you have bought, loaned, rented or in any way received from a third party, irrespective of any claim about quality or permission, while using Covered Services. You shall also refrain from importing into your Covered Services account or dispatching mails to email addresses you have gathered from other websites.
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You shall make sure that the routing and header information including your emails “From" and “To," the originating domain name and email address are true and accurate.
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You shall not utilize subject lines that mis the recipient about the contents or subject matter of the message.
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You shall give a one-click unsubscribe option in all emails and refrain from sending emails to persons who have opted out or un-subscribed from your mailing list. The request to opt-out from the mailing list should be extremed within 10 days from the date of request.
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You shall add your valid physical postal address in all emails sent through Covered Services.
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You shall add a conspicuous notice in all marketing emails that the message is an advertisement or solicitation and that the recipient can opt out of obtaining more commercial emails from you.
We may, at any time, need you to prove that you have express approval to send emails to email addresses you have imported to your Covered Services irrespective of whether you have forwarded marketing emails to such email addresses.
Your usage of Covered Services signifies your unconditional acceptance of this Anti-Spam Policy.
If you have any queries regarding our Anti-Spam Policy, or if you want to report spamming activity by one of our customers, please contact our abuse department at:
